Cannabis entrepreneurs have a lot of cherries to pop now that marijuana is melding with the mainstream.

While veteran stoners could assuredly find a hookup in Amish Country if need be, millions of wide-eyed non-smokers are finally opening up to the possibilities of their first puffs and medicated coffee beans. And naturally, these newbies are looking to the right government-sanctioned ganja guru to hold their hands keep them from freaking out during their first dance with the Devil’s weed.

Which must be the reason every self-appointed new cannabis authority and bud brand seems to be latching on to “microdosing:” a buzzword that intends to take the daunting edge off of edibles and the zillions of bad trip stories surrounding their consumption.

Now literally every cannabis convention and panel I attend begins and ends on a patronizing sermon by some person I’m certain I’ve smoked more weed than in life. Explaining how I should start with tiny amounts of cannabis and increase them gradually until I find the right dose that works for me, typically accompanied by a pitch for some products that maxes out at 5mg a serving.

Similarly, every infused dinner I get excited for comes with attached the promise that the doses are “very low.” As if that’s a good thing.

So on behalf of people who love to get really, really, really baked in life, I’m here to say: fuck microdosing. We want to put the focus back on macrodosing.

We are, after all, stoners. Getting high is what we love. It’s right there in our name: Stoners. Not people who tinker with small amounts of cannabis in the hopes of feeling something but not too much of something.

So if getting high is what we love, then

Read more from our friends at High Times